Video Builder is currently available in beta, with interested parties invited to apply for access. While Video Builder is likely to be a great tool for businesses, individuals stuck at home may also be keen to start their own YouTube channel.

Social Media is similar but not quite marketing. It is an opportunity for the public to sing the praises about your business. It's two-way marketing, whereas traditional marketing is one way. Your objective with social media is to keep your community aware of what your business offers and then engage them. 

Easter is April 12th and so far I have been surprised by only 1 local business putting out their Easter menu or promo. Easter marketing is virtually non-existent right now. If you are open in a limited capacity now is the time to get that Easter Special out. Be a leader and encourage your customers to celebrate the holiday. It's important now more than ever.